January 22, 2009 - Two recent disputes involving high-profile music entertainers highlight the controversy over advertising strategies intended to capitalize on current events or celebrity “infotainment.”
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September 10, 2007 - Recent filings in Georgia and California call into question the legitimacy of text messaging promotions in the entertainment industry.
In May 2007, a class action complaint was filed in California against Endemol USA, Inc., NBC Universal, Inc., Don Jagoda Associates, Inc. and other involved in the Lucky Case Game, a promotion featured during the NBC television program Deal or No Deal. Read the rest of this entry »
March 12, 2007 - In the first Federal Trade Commission (FTC) enforcement action involving gift cards, Kmart Corporation was charged with deceptive practices in the advertising and sale of gift cards. Kmart has agreed to modify the way it markets its cards. Read the rest of this entry »